GUIDE TAGS
14 October 2020
On the 8th of October it was World Sight Day. In a commitment to providing better accessibility to blind and visually impaired people, the London-based museum Tate Britain announced that it is training its staff to provide in-gallery tours using "Ramble Tags". They say that it allows visitors to be guided without direct body contact at an arms-length distance. This made me curious to find out what Ramble Tags are and if they indeed can improve human guidance for blind and visually impaired people.

Source: instagram.com/tate/

Source: rambletag.co.uk
The Ramble Tag was invented by Tom and Laura. Tom, who is blind, and Laura, his neighbour, enjoy going on walks together with their dogs. To improve the shared guidance experience, where linking arms and matching steps is not always possible or wanted, they came up with a simple solution. The Ramble Tag is a strap that can be worn on the upper arm by a guide, with a attached handle that can be held by the guided person. This enables guidance without direct physical contact, allowing for a bit more independent movement.
This tag can be used in a variety of settings. These include everyday use, like going on walks, doing sports, such as running, and in a number of assisted guidance settings in the public space, like museums, airports and stations. Although at first it appears like a small change, from holding someone's arm directly to holding a handle attached to someone's arm, I can imagine that it can affect the guidance process in a positive way. For example, it might improve the perceived personal space when being guided by a stranger, like a guide in a museum. Also for doing sports, the tag might allow for more freedom of movement and a more independent step size.
What do you think, do you see any benefit?
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